Practical outreach strategy

Use Social for Discovery. Use Tulix for Your Destination.

Social platforms are great for short clips and invitations. Tulix is where people go for the full experience— a consistent, branded environment with clear CTAs for giving, membership, and events.

Request a Demo Back to Overview CTA Examples

✅ The 4-step playbook

  1. Post a highlight (30–90 seconds) to social platforms to attract attention.
  2. Invite clearly: “Watch the full service here” (link to your Tulix page).
  3. Deliver the full experience on Tulix (no distractions; your brand).
  4. Offer next steps: Give, Join, Register, Request Prayer, Volunteer.

This keeps discovery wide while keeping conversion and community building in an owned environment.

🎯 Why this outperforms “social-only”

Social-only: viewers are surrounded by unrelated content and competing recommendations.
Tulix destination: viewers stay focused and see your CTAs in a consistent place.
Result: clearer next steps and a stronger long-term community experience.
See a Sample Destination Page Talk to a Specialist

💝 Donations

Send viewers to a page where giving is easy and visible next to the message.

Give Now

🤝 Membership

Use “Start Here” + “Join a Group” CTAs to move viewers into belonging.

Join the Community

📅 Events

Drive registration with promo videos and replay pages that keep momentum going.

Register